Under Armour Raises Full-Year Outlook

Under Armour Inc. UA 14.71% has found a bright place in the retail business, clocking 34% revenue growth thanks to significant increases in athletic apparel and footwear. The powerful second quarter led the business to raise its prognosis again for full -year sales. Shares, which have doubled in the prior year, increased 15% to $69.55 in Thursday's trading. The results run counter to slow increase in retail sectors, where sales remain poor amid on-line competition and tight consumer budgets. The Baltimore-based company is riding what retail analysts anticipate to be multiple years of growth. The firm Thursday reported flat second quarter profit of $17.7 million on $609.7 million in revenue. Its international revenues for the period more than doubled to $51.6 million nike free running shoes. now accounting for nearly 8% of the business. North American sales, the mass of Under Armour's company, increased 30% in the quarter. Footwear sales, meanwhile, rose 34% to $109.5 million. Profits were compressed by high nike free 5.0 shoes.r expenses connected to investments in wearable technology linked to the company's November acquisition along with spending new UnderArmour brand shops around. For 2014, the business raised both its revenue and operating income outlook. Under Armour is now expecting as much as a 29% increase in full year revenue over a year ago to $2.9 billion, compared with its prior forecast of up 25%. Under Armour Chief Executive Kevin Plank said that while nike free 5.0 women pink.the company continues to roll out new brand stores, it is still first and foremost a wholesale provider to leading sporting goods retailers like Dick's Sporting Goods Inc. and Sports Authority, where Under Armour is expecting to expand its footprint. On some shoes, Under Armour has been increasing costs in footwear and the firm noted it's seeing better sales on those models, including the Under Armour Highlight Cleat, which retails for $130 this past year up from $110. Still, the international soccer market is n't being rushed into by Under Armour, a playing field fought during the recent World Cup in Brazil, particularly between Adidas and Nike. Mr. Plank suggested that Under Armour won't be much of a competition at the next tournament in four years, either. "We are taking a long-term 10- to 20-year outlook of how Under Armour is going to function as the leading global football brand in the whole world," he said, referring to soccer.